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Trademark Registration

A trademark is a unique and distinct “brand name” or “logo” or “tag line” that you can use to distinguish your product from those of others and your competitors. After registration of your trademark you can save your brand or logo or tag line by prohibiting other people from using the same or similar names.

Advantages Safeguarding the brand

Registering a trademark secures the brand and protects its authenticity. The owners of the trademarks can easily establish their right over them in case of disputes. Furthermore, new companies that arrive in the market shall not be able to use similar names for their brand which ensures that the customers don’t get confused.

Exclusive Rights

The owner of Registered Trademark enjoys exclusive right over his trademark. The owner can use the same trademark for all his products. Also, the owner can enjoy the sole ownership of the Trademark and can stop others from the unauthorised use of his Trademark under the same class where it is registered.

Builds Trust and Goodwill

The established quality of your product and services are known by everyone through the trademark and which establishes trust and goodwill among the customers in market. It helps in creating permanent customers who are loyal and always opt for the same brand.

Use of ® symbol

Once the trademark is registered you can use the ® symbol on your logo stating that it is a registered trademark and no one can use the same trademark. It is exclusive of all types of usages as well as rights. If someone else use the trademark then you can also sue the party if the trademark is registered.

Duration

Though a trademark is valid for an unlimited period, it must be renewed every 10 years.

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